Craigslist & Real Estate

I have to wonder if these new terms will kill Craigslist for Real Estate Agents. It’s really the “do not” list that’s problematic. And, really, just one thing in that list.

Each real estate for sale posting must be 100% about a single, specific, currently available property.
Lead capture, loans/financing, services, offers to buy, lists/directories, and/or driving users to a website are not allowed.

  • please do include:
    • all relevant information about the specific property you are selling
    • multiple high-quality photographs of the specific property on offer
    • street address, and location on craigslist map
  • please do NOT include:
    • cartoon or graphic images, photographs of yourself or other people
    • links to “more information” elsewhere (emphasis mine)
    • photos with “click below,” contact info, or other writing
    • search links, or information about multiple properties
    • advertisement for services of any kind, including financing or loan information
    • advice about buying and/or selling and/or market conditions

No links to “More Information” is one of the crucial benefits to us as agents. I guess we shouldn’t complain too much as Craigslist is a free tool. Not  getting traffic to our sites, though, is painful.

I wonder if driving agents away from Craigslist will serve to lower the value to customers? Or is the spammy content too negatively impactful?

Anyway, we’ll adapt to whatever Craigslist tosses our way.